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TOPIC: blog, business, design

3 Unexpected Benefits of Using Design Templates

There are a ton of reasons to start using Pinterest templates for your content, but today I'm giving you a few unexpected reasons I believe everyone should use them!

In just one week I’ll officially be adding branded Pinterest templates to the shop, and I’m so excited to add these digital products for you because I know just how beneficial they can be for your business.

In fact, there are a ton of obvious reasons to start using Pinterest templates for your content: it makes creating graphics faster, you images are always branded, no more trying to figure out design on your own, getting more page views, and so on.

However, there are a few unexpected reasons I believe everyone should use templates (whether you buy pre-made designs or a designer makes custom ones for you), and today I want to share those with you!

1. Be seen as a trusted expert

Have you ever stumbled across a graphic on Pinterest (or any social media platform) and been so impressed you clicked through to read the content and learn more even though you’d never heard of the author before? I know that lots of people may do this, but as a natural born skeptic I generally try to seek out people who I trust as experts in their niche when I’m looking to learn about something.

Using a design template makes you look like more of a professional and more of an expert on your topic, which is automatically going to make more people want to read what you’re writing about. Don’t believe me? When I found Krista on Twitter back in 2015 and she messaged me about featuring my site in a round up on her blog, I thought she’d likely been blogging for years just like I had. So you can imagine my surprise when I later learned that she’d actually just started her blog and business.

Here’s the thing: I thought she looked like she’d been doing her thing for a lot longer because her design was on point. She sounded like an expert, which didn’t hurt, but she also had a great blog design, her graphics were all on brand and designed well. This is why it’s such a great idea to invest in things like graphic templates in addition to a well designed theme for your site. You automatically position yourself as an expert even when you’re just getting started.

2. Increase your opt-in rates

Now, this one may be a little more obvious, but when you promote your content that has content upgrades or some kind of other special offer are you including anything on the graphic to tell people about that? I’m not just talking about a simple line or two saying “get this freebie!” either.

Using design templates to make it easier to show off your free content can drastically increase your opt-in rates when you’re promoting your content. You can see this is true when you scroll through Pinterest. Check to see which graphics you’re drawn to – are they ones with just text? Or do they show off a worksheet or two to help you learn even more about the topic you’re interested in?

Just take a look at these two graphics, and tell me – which one would you be more likely to click on?

For me, I’m naturally drawn to the image on the left the mockups of the free downloads included on the graphic because they stand out so much more than those with just text on there. Because of that having your graphics show off your opt-ins and stand out on Pinterest are a no brainer when you’re looking to grow your email list, and using design templates makes it so much easier and faster to create those types of graphics.

3. Improve your SEO

Ah, SEO! That thing we’re always trying to figure out how to crack the code on, right? Earlier this year I invested in a course on SEO so I can (hopefully) actually crack that code at some point in 2019, but that means is that I’ve been doing research and trying to learn more. One thing that keeps popping up is how images can play an important role in where you show up in Google searches. Did you know that?

Aside from the fact that you always want to use an image in your posts (we’re creatives, who doesn’t want to use images?!), according to Yoast “the image should reflect the topic of the post or have illustrative purposes within the article of course“. That means that what your graphics look like actually matter to search engines.

Instead of grabbing any ol’ stock photo, picking a generic design in Canva, and calling it a day just isn’t going to cut it anymore. Taking the time to be intentional with your graphics will not only help you stand out to an audience that may have already heard of you, but it’ll also help you organically reach people who have never seen your site before.

So, would you use templates now?

Okay, I don’t know about you, but those are some pretty interesting benefits of using templates that I wish I’d thought about years ago when I was still trying to get my business off the ground.

If you need a few templates to get you started, be sure to grab 8 of my branded templates totally for free using the link below!

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I'm Kory, the color and design loving gal behind Coded Creative. I'm ready and excited to help you create a beautiful and strategic design for your blog and business.

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Did you know that Black Friday is coming up next w Did you know that Black Friday is coming up next week? 😝 Okay, I know - we ALL know that it's coming up. Some businesses are already doing their Black Friday sales, and those who aren't are letting you know that their offers are coming soon.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Since we're in the middle of this digital product sale season, I thought it would be good to talk about investments you can make right now to help grow your brand in 2021. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Stock photos⠀⠀⠀⠀⠀⠀⠀⠀⠀
Beautiful, high-quality images go a looong way in making your brand look professional and getting attention on your content. Two of my favorite stock photo memberships (@hautestockco + @socialsquares) have special offers this week if you need some photos!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ A new website design⠀⠀⠀⠀⠀⠀⠀⠀⠀
If you haven't changed your site design in a while or you're ready for a more professional look, this is a great time to grab a new premade theme! (Pssst.. my themes will be on sale next week)⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Social templates⠀⠀⠀⠀⠀⠀⠀⠀⠀
The BEST way to grow your business is by showing up and getting your content in front of people. Instead of starting from scratch, grab some social graphic templates to make graphics a breeze. (My templates will be on sale next week, too!)⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Topic-specific courses / trainings⠀⠀⠀⠀⠀⠀⠀⠀⠀
If you're struggling with outsourcing, copywriting, or something else now is a great time to invest in a course on that topic since most course creators discount their products for Black Friday.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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What offers are you looking for this Black Friday?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#shesacreative #workfromhome #goaldigger #shediditherway #womenwithambition #empoweringwomen #entrepreneurwoman #creativeentrepreneurs #creativeentrepeneur #creativewomen #creativepreneur #mycreativebiz #entrepreneurlifestyle #communityovercompetition #femaleentrepreneurassociation #staybossyladies #herbusiness #sayyestosuccess #thisgirlmeansbusiness #womenwithaplan #femaleceo
Today, on my oldest daughter’s 3rd birthday the Today, on my oldest daughter’s 3rd birthday the first woman officially became the first Vice President Elect of our country. For the first time in 4 years I feel hope for my daughters’ future.

There is still so much work to be done. So. Much. I hope that we, as a nation, will continue to do that work.

To protect Black lives.
To listen to Black women.
To care for our neighbors (and keep wearing a damn mask).
To protect our planet.
To move our nation forward.

I pray, and fight, and speak up, and donate to make sure my girls get to grow up and live in a country that makes them proud to call home and a country they feel safe in. Because that’s what our kids and our neighbors deserve.

So let’s celebrate today. But keep the fight going tomorrow.

📷 by @zoeghertner
Now, more than ever, I’m grateful for my right t Now, more than ever, I’m grateful for my right to vote, and you can bet your 🍑 I voted for #bidenharris2020!

I’m going to be quiet on the feed for the rest of the week to make space for rest and self-care. Next week I’ll be back here to share my normal content.

Until then, go vote!

graphic by @madebyeli 

#rockthevote #votesaveamerica
Stop 🛑 waiting until the perfect moment to show Stop 🛑 waiting until the perfect moment to show up and start working toward your goals.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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As a perfectionist and a painfully indecisive person, I've spent so much time waiting. Waiting for the perfect idea, for the perfect time to post, for the perfect design, for the perfect collaboration, for the perfect offer, for the perfect audience.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Does that sound like you?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Are you stuck in a holding pattern, waiting for everything to be just ✨ right ✨ or perfect before you take action?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Be honest... how's that working out for you?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Let me give you some tough love, friend. If you want to grow your business, get those dreamy clients, make consistent sales, and hit your goals... you can't sit around waiting for perfect. 🙅🏻‍♀️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Listen, I've been there. But if you want your business or your blog to look like hers then you have to do SOMETHING. You have to start right now... show up today for your audience. And then again tomorrow. And then the next day. Share your new piece of content, show off your latest offer.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏽 Stop hiding and waiting for perfect before believing in yourself enough to make things happen for you. 👈🏽⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You're worthy of everything you dream of and so much more, so let's start doing what it takes to get there!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#wearethecreativeeconomy #createyourpurpose #creativecultivate #fempreneur #womenwithaplan #businessownerlife #herestothecreatives #sayyestosuccess #hustleandheart #findyourflock #thegramgang #hersuccess #dreamersanddoers #createalifeyoulove #calledtocreate #creativeentrepeneur #creativebiz #creativepreneurs #createlounge #thecreativegrid #savvybusinesswomen #intentionalbusiness
THE SECRET TO GROWING YOUR BRAND IS…. 🤫 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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👉🏽 PAUSE! Save this post for later so you can come back to it!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you want to keep growing your brand, the secret is that you have to keep showing up for your people. How? Well…⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Show up as the expert you are⠀⠀⠀⠀⠀⠀⠀⠀⠀
Make sure you’re mixing in content related to your products and services with the personal content in stories + on your feed.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Create more Pinterest graphics⠀⠀⠀⠀⠀⠀⠀⠀⠀
The queen of Pinterest @meaganawilliamson has shared the fresh pins are proven to work the best on the platform, so create new graphics for your posts and get them on Pinterest!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Grab attention on Instagram⠀⠀⠀⠀⠀⠀⠀⠀⠀
The algorithm rewards you when your people engage with your content (saves are the best right now) and stay on the app. Grab attention, and get your audience engaged. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Highlight your freebies⠀⠀⠀⠀⠀⠀⠀⠀⠀
Want to know why your lead magnet isn’t working for you? Because you’re not promoting it. Make it a habit to share your freebie at least 4x per month on Instagram, and create pins for the landing page.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Improve your SEO⠀⠀⠀⠀⠀⠀⠀⠀⠀
Search Engine Optimization is a long game, but it can pay off for years if you take the time to work on improving it for your content now. Check out @mariahmagazinestudio for all the SEO tips.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Launch your offers⠀⠀⠀⠀⠀⠀⠀⠀⠀
I won’t lie - this year has felt totally weird when it comes to launches. I’ve launched 2 products this year, and they went better than I could have imagined. So it’s time to launch 👏🏼 the 👏🏼 dang 👏🏼 thing.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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What do you need to work on now to grow your brand? Share in the comments! ⬇️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#wearethecreativeeconomy #createyourpurpose #creativecultivate #fempreneur #herestothecreatives #sayyestosuccess #hustleandheart #findyourflock #therisingtidesociety #bloomyellow #intentionalbusiness #creativeatheart
When I set out to create the June theme, I started When I set out to create the June theme, I started thinking about what bloggers, specifically want to accomplish with their site and what they'd need to accomplish that.
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I know most bloggers are trying to earn an income through sponsored posts and ads, and to do that you need a certain audience size and page views.
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Let's talk about page views specifically. One way to increase views is to work on keeping your audience on your site longer by making relevant content easy to find.
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You can make relevant content easy to find by:
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1️⃣ Showing related posts at the bottom of your individual blog posts. Most of my themes automatically have this feature built in, but I also like the Related Posts for WP plugin for this!
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2️⃣ Linking to related content within your blog posts. If you're working on seasonal content right now, think about how you can link back to some of your Fall or Winter posts from last year in your new blog posts.
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3️⃣ Add a link to your categories to your menu or your sidebar. This will make it super easy for your readers to click through to a category they want to see more about - like chicken dinners or cool weather outfits.
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4️⃣ Swap out your featured content. Another thing you can do is show off your seasonal content in featured areas on your site. If you're a craft blogger, maybe over the next month and a half you link to Halloween-themed crafts with kids.
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Which one of these things do you want to improve or implement on your site? Tell me in the comments ⬇️
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#bloggersgonnablog #bloggervibes #bloggersgetsocial  #bloggerstribe #bloggerdiaries #theblogissue #blogginggals #blogandbeyond #thecaptionclub #shinyhappybloggers  #theuncoolclub #creativegalgang #microblogger #bloggergram #personalbranding #gritandvirtue #createcultivate #colorjoystock
GIVEAWAY CLOSED: The winner is @ramblingrose.farmh GIVEAWAY CLOSED: The winner is @ramblingrose.farmhouse! It’s here, it’s here! No, I’m not just talking about October or Fall (two of my favorite things). Today I’m celebrating the launch of a brand new theme: June 🎉🎉⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Even better? Because this is the first new theme to hit the shop in over a year, I’m giving away a FREE copy of this design bundle (the theme, Pinterest, and Instagram templates).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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To enter, first make sure you’re following me @codedcreative, then…⠀⠀⠀⠀⠀⠀⠀⠀⠀
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1. Like this post, comment, and tag a friend that you think would love the June theme. Each comment and tag is an additional entry.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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2. Share this post on your stories and tag me! This is worth TEN extra entries!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The giveaway closes on Sunday night at midnight EST.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you’re itching to get the theme right now, head to the link in my profile (or go to codedcreative.co/june) to learn more, check out the demo, and purchase June for your site today!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#theeverygirl #theeverydaygirl #bloomyellow #creativityfound #pursuepretty #smallbiz #mycreativebiz #fromwhereiwork #creativelifehappylife #handsandhustle #creativeentrepeneur #womeninbusiness #communityovercompetition #risingtidesociety #savvybusinessowner #thatsdarling #flashesofdelight #goaldigger #shediditherway #womenwithambition #empoweringwomen #entrepreneurwoman #creativeentrepreneurs #creativeentrepeneur #creativewomen #creativepreneur #mycreativebiz
So you want to take your blog from hobby to money So you want to take your blog from hobby to money maker.... raise your hand if that's you right now... 🙋🏽‍♀️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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At some point every blogger faces the decision to keep blogging for fun or to turn your blog into a money making brand (not that doing that isn't fun though).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Making that transition from hobby to brand can be a bit confusing. Here are a few quick ways you can start working on that transition:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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1️⃣ Decide how you want to monetize. There are so many ways you can do it - from ads to digital products and more. Think about what makes you excited and what you feel comfortable doing.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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2️⃣ Create a content strategy. What do you want to be known for? Don't forget to include your audience - what do they want to see more of? If you don't know, ask them!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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3️⃣ Consider your brand + blog design. If you've been using a free design, it's time to consider working with a designer or getting a premade look for your site!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Taking your blog more serious and turning it into a money making brand can be overwhelming, but start slow and with intention and you'll be more successful along the way.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#alifeofintention #authenticliving #wholeheartedliving #pursuewhatislovely #createyourhappy #theeverygirl #theeverydaygirl #bloomyellow #seizetheday #darlingwomen #bloggingforbusiness #9tothrive #seizetheday #darlingwomen #sayyesstosuccess #makeithappen #dowhatyoulove #gritandvirtue #womenwithambition #createcultivate #makersmovement #handsandhustle #calledtobecreative #creativepreneur
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